Plan So Far.

Thoughts.
So far during level 6 I have many different briefs on the go. The first brief I started was '100 days of..' this is quite a large brief but has a large time scale so doesn't take up too much time to create 1 monster a day, as long as I keep on top of it, which I have done so far, this is somthing I will be using for my Context of Practice practical. I also started my Quentin Tarantino Boxset at the start of the year too. After starting these briefs I then received two different live briefs that need to be done to a deadline, one of which is quite small(Christmas Sushi), the other being quite large(Wide-Eyed Records). To take a break from the others I entered a competition brief for Tigerprint, this was quite a small brief and didn't take up too much time, but gave me a break from my others. As well as that me and my collaborative partner have started our collaborative brief (Pops), I also have tutorials breaking up the week for CoP, this is really important so I need to prioritize this especially as the essay deadline for our draft is on 11th December. Also we are being set different live briefs throughout the year, and although we don't have to do them, I think that it would be best if I did, as it would be doing different kinds of things and doing it for an actual design studio.

Plan.
I think I am spreading my time to thin and I should prioritize certain briefs before others. Some which have a deadline sooner and that are live should be done sooner.

• Continue doing the '100 days of' as this is not largely time consuming, it also gives me something to keep focused on an up to date with everyday, and at the end I will have a large amount of illustrations.
• Put the Boxset to the side as there is no immediate deadline and I can pick it back up after a few live briefs are done and my CoP is more on its way. I think this is something to pick back up when I break for Christmas.
• Tigerprint has been finished and submitted, it has been blogged and finished, the only thing left to do is mock onto things and create design boards for it, this is something I will do closer to the 11th Dec.
• Wide-Eyed Records is a live brief and is something that needs to be completed before the 20th Nov, therefore I will prioritize this. I will also split this brief into two as the branding and logo needs to be completed before the 20th, and the posters for later in January.
• Christmas Sushi, this is a brief that won't take up too much time, and will be a nice break for me in the longer briefs. This is also a live brief which means that I will be able to get feedback from it for doing it.
• CoP is really the most important thing to me right now, it is something I am going to set days aside for each week so that I can always have time for it. This is specific for my theory part as it is something that I struggle with, my practical is consistent and it will be done over a course of 100 days, and then more to develop the campaign.
• My collaboration with Adam hasn't got very far so far. There hasn't been a lot of communication with each other and we have only just established what the brief actually is. After my two live briefs are completed I will be able to focus more on the collaborative, starting ideas and designing on the 23rd Nov, as I should have both my Christmas Sushi and Wide-Eyed Records part one done by then.

Establishing a plan means that I can organise my time better, as currently I have too much on, and nothing is getting done on time. This will work so much better for me, and everyone else who is involved in my briefs including my collab partner and my clients.

Third Meeting with Adam

Ice Pops Brief.
Going into this meeting I wanted to discuss the initial brief with Adam as I was unsure what the actual brief was. As Adam came to me with this brief and idea, I didn't want to change it too much, therefore I wanted to know what the initial brief is. After discussing this for a while and going through all of the different ideas we both had, we settled on an idea which we are both a lot happier with and an idea which is more achievable.

The Brief.
Create an ice pop shop and propose it. This will include creating the branding and identity for the shop, packaging for the products being sold, information graphics on the walls and the menus, signage. Also photography of the ice lollys being made. This will be a proposed shop.

Further Development.
I am a lot happier with this brief and think it makes more sense and is more achievable, I also think that Adam is a lot clearer and happier with the current amended brief too. As we are both interested in similar things we have decided to come up with some initial illustrations for the shop and the murals on the walls and bring them both together to see what works best. We won't be doing this throughout the brief as it may just waste time, both doing the same things, but for the initial identity I think that this is important that we both have a say. We also started to think about names and have currently come up with 'Solli' which I am happy. This will be the starting point of this brief, I now feel like the brief has been established and I know what I need to do and get on with.

Second Meeting With Adam

Ice Lolly Collab.

Before the meeting I decided to go through things that I thought might be useful, something that would get us started. Mentioned before about making the brief real, which I think would be really good to create a brief that is real. We started to think about going to Leeds Print Festival and having a pop up stall there. Therefore I started to think about what we could offer and how we could make the brief relevant for the Print Festival. I think that creating flash cards what have recipes on them, maybe some information graphics about the different flavours with some illustrations to go with them. Notebooks that are screen printed with our brand on them, or ice lolly puns. Also produce a recipe book for all the ice lolly's, although I think that would just be for show, not available to buy.

When meeting with Adam we started to go through what we were going to do, the order in which would would have to do them. We were thinking about this brief in the wrong way, focusing on the making of the lolly's rather than what we would need to do and produce for this brief. We started to look into the things that we would need to do, for example the branding and what is involved in that. Brand guidelines so that we can have something to go by when we are individually doing our of roles in the brief.

We also decided to have a crit with a tutor to talk through our ideas, he told us that we need to focus on our brand and then have our concept being that we can create bespoke ice lolly's for different events such as Leeds Print Festival, or Music Festivals e.c.t. This is something that we could propose or make it real and make it happen.

We started to think about some names, although nothing is certain yet, but we thought in time it would come to us. For now we came up with 'bespop' - bespoke - pops. We have been trying to find an appropriate typeface to use throughout. Looking at a more curved typeface such as quicksand book and bold, also Arial rounded regular and bold. Quicksand didn't work as a body copy typeface as the kerning and tracking is terrible, although Arial rounded was a lot better with a similar aesthetic.

 Seeing how they will work together in some sort of context. Adam managed to find a good font that would work well for us called Bariol. This is the typeface we think we are going to use throughout.

Adam and I still need to meet up and go through exactly what each of our roles and responsibilities are to move forward with this brief. We also need to write the brief up in a more formal way together, as I am unsure if it has been written up yet as it was originally Adam's brief. This will give us more of a direction and give us a better understanding of what we are trying to achieve and how we will do that.

First Meeting With Adam

Collaborative.
Me and Adam have decided that we would work well together and thought that we would do a collaborative brief. He came to me with a brief he was really excited about, this was a brief about ice lollys. During the summer he has made many of his own flavours, and decided to develop this into a brief. This would include making a pop up shop, creating the ice lolly packaging, branding, and recipe book. As my dad works with printing plastics packaging, I will ask him what would be possible for us to do with printing packaging for the ice lollys.

We decided to meet up and go through what we will be doing for this brief and where we should start. We have decided to do this brief before Christmas and maybe over Christmas, this means that we may be able to do a pop up shop in the Leeds Print Festival if there is space, this is also good for me, as it means that I won't be doing too many collaborations at the same time, as I am doing one with Melissa after January.

Meeting for the first time meant that we could go further into what we are wanting to do.

• Recipe book
• Packaging for the lollys
• Brand guidelines
• Website
• Pop up shop - Leeds Print Festival - Colours May Vary
• Menu/Signage
• Laser cutting lolly sticks
• Vac forming molds for lollys

We decided to go down to the metal workshop to find out what would be possible to do. We found out that vac forming wouldn't be the best option as it would mean that the plastic we would have to use may stretch too far and snap. It would also not be appropriate for food as the plastic isn't food safe. We then went to ceramics to see if we would be able to create a mold then, which sound like it would be the best option for us, as this would be food safe. This is something we didn't think about before going down.

In the next meeting I think that we need to go further into what our roles and responsibilities will be in this brief, so that we don't both end up doing the same things or similar things, this will utilise our time and skills better.